Cruelty-Free Makeup Brands You Should Switch To
I recently became aware of how much cruelty is done to animals for the sake of my beauty. Though I can't commit to the Vegetarian or Vegan diet, mainly because I love cheese and certain meats, I've decided to transition my makeup and other beauty products to ones that are cruelty-free. Who knows maybe I will become Vegetarian or Pescatarian in the future, but let's not hold our breath because I do love shrimp and cheese and fish and chicken, and did I mention cheese? I can now say my skincare is all cruelty-free thanks to E.L.F., which I recommend to everyone who comes across this article. Here is how to transition to cruelty-free brands with your makeup and skincare.
Examine Your Products
Before you start throwing out makeup and skincare products examine what you have. I was surprised to see how many of my products were cruelty-free! If you're not as happy as I was when I saw that gracious little bunny on some of my bottles, then I don't know what to tell you. Check your makeup bag, bathroom, medicine cabinet, etc. to see what cruelty-free brands you already have. Here is a handy-dandy list of brands that are.
Do Your Research
Another big thing is cruelty-free doesn't mean no animals were not used in the testing phase.
Even though the definition of “cruelty-free” is universal and simple, it’s tricky to determine which brands are truly cruelty-free. This is partly because terms like “cruelty-free” and “not tested on animals” are not regulated. This means that literally any product can read “cruelty-free” yet be tested on animals! Cruelty Free Kitty
Some brands are cruelty-free, but their parent brands aren't. For example, NARS is a cruelty-free brand (best foundation ever - according to me), but it's parent brand Shiseido is not. When choosing to use a brand that is cruelty-free but their parent company is not we also have to keep in mind that those profits do go to the parent company. Though I have mixed feelings about this, I am okay with using NARS foundation even though their parent company isn't. Whether you are okay with that or not is something you have to decide for yourself. Here is a list of brands that are cruelty-free.
Don't trust articles on different sites you read (yes that means this one as well) that say certain brands are cruelty-free. The primary indicator that a brand is cruelty-free is that gracious bunny I talked about earlier, but make sure to know the difference between real bunnies on packaging and fake ones. This article from Cruelty-Free Kitty is one of the best resources I've found while writing this article and I strongly suggest you read up on it.
What cruelty-free brands do you use? Let us know below!
Originally posted on Deliberate Magazine.